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Trending Now

Ready for a fresh take on looks that kill? These are the makeup moves that are turning heads and shaking up the scene.
Find Your Fit: Unlock your perfect FIT with our Fit Me Foundation Finder
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Shop Your Shades: Find your closest Fit Me Matte + Poreless stockists here
FIND A STORE

40 SHADES ALERT!
FIT ME MATTE & PORELESS

Swatch Test: Flex Mami gets first look at the Fit Me Matte & Poreless expansion and is here to give you the low down!
WATCH NOW
Ace Your Base: Put your best face forward with this makeup tutorial
LEARN HOW
Make It Matte: Discover the cult favourite foundation
SEE PRODUCT
  • TRENDING NOW:

    The Spring Makeup Edit

    Timeless, yet very now. Fresh but still kind of girly. Read how to achieve this classic, dusty rose look this spring!

    GET INSPIRED

Flex Mami Swatches Superstay Matte Ink
Un-nude

Coat your lips in high pigment matte shades with up to 16 hours of wear. Easy to apply and comfortable to wear. Must have item for every IT girl!
WATCH NOW

THE BEST NUDE LIPSTICK
FOR YOUR SKIN TONE

Read our Ultimate Guide to the Best Nude Lipstick for your complexion


Go Un-Nude with attitude. Unexpected. Unconventional. Ink your lips in up to 16-hour saturated liquid matte. 
READ MORE

OUR TOP PICKS
THE LATEST

The Ultimate Festival Look with Claire
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Claire shows us how to cover-up breakouts with makeup!
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INSPIRATION
MAKEUP LOFT

Explore our favorite content from our Makeup Loft Girls!
Sammy shows us the perfect Date Night Look
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Sammy's Dos & Don'ts with Color Correcting
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Ruby's Ultimate Superstay Looks to take you from Day to Night
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TUTORIAL

Get The Look: Smokey Eye Made Easy

Claire Howell's 5 Minute Smokey Eye Look for Maybelline Australia
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Get The Look:
Smokey Eye Made Easy

If you’re after a smokey eye look that won’t take all night to perfect – girl, you’ve come to the right place. 

 Here's how to master your eye makeup in less than five minutes with Color Tattoo eyeshadow: 

 1. First, take Color Tattoo in Inked in Pink and pat it all over your eyelids. Its cream gel formula is easy to apply, so a finger is all you need! 

 2. Next, dip a fluffy brush in Color Tattoo Leather in Creamy Beige, swirl it around and lightly dust your outer corners. 

 3. Use HyperSharp Winged Liner to draw a dramatic wing. 

 4. Finish it off with a sweep of Colossal Big Shot Mascara! Quick, easy and totally fabulous.

NOW TRENDING: PINK

Chase away the winter blues by embracing shades of pink. Feminine, fresh and easy to wear, it’s the IT colour this season – and for good reason.

Super Stay Matte Ink Shop Now
featured image

CHEEKS

Got a sudden lust for blush? Fit Me Blush offers true-to-tone colour that looks gorgeous and glowing all day. Simply sweep onto the apples of your cheeks from your cheekbones to your temples.

EYES

Trust us, you’re going to want this type of pink eye. From matte to metallic, pink eye shadow pops on paler complexions while darker skin tones look amazing with more pigmented or shimmery options. The Blushed Nudes Eye Shadow Palette is expertly curated with dazzling colours infused with rose gold pigments. 

LIPS

There’s no such thing as one-size-fits-all when it comes to a pink lip. A low-key coral shade suits everyone, but if you want to amp it up, try Color Jolt Lip Paint with its 1000-watt shine in electrifying shades like Never Bare and Fight Me Fuchsia. Want to tone down the gloss? Opt for Superstay Matte Ink, a long-lasting matte liquid lipstick in saturated shades Dreamer and Romantic.

THE MAKEUP LOFT
MEET THE NEWEST ADDITIONS

BEST TIME SAVING BEAUTY HACK?


Ashton: Clear brow gel, just brush the brows up and it changes my whole look.
Bronte: If I want to look all-over dewy, I’ll always mix my liquid highlighter with my foundation.
Flex: Use your blush colour on your lids for a consistent, all over flush.


HANDBAG MAKEUP MUST-HAVE?

Rowi: Lipstick or gloss for touch-ups.
Flex: Lip balm! Anything that moisturises.
Bronte: Nude lipstick.

BEST ERA OF BEAUTY?


Rowi: 1920s. It was very poised and the hair is all slicked back. 
Flex: 1950s for ease of accessibility, but 20s for appreciation of time and detail. 
Senay: 1960s. Just the classic lip. 

GUIDE TO PERFECTING YOUR BROWS

Your best brows are just a sweep away! Let us show you how to define, shape and tame your brows. 

READ OUR GUIDE
  • Get The Look

    Power Boss

    The ultimate power play? Big bossed up lashes and a red hot lip. Unleash your inner boss with root-to-tip volume and this killer look.

  • Get The Look

    Flirty Boss

    You’re a total boss bae, we can see it in your eyes. Unleash big shot volume and bat those gorgeous lashes for the world to see.

  • Get The Look

    Edgy Boss

    Live on the edge with a make-up look that demands attention. Big Shot volume like this is always on trend.

  • Get The Look

    Chill Boss

    When you’re a boss this cool, you let your take-charge eyes to all the talking. Ready to unleash these boss lashes?

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Maybelline NY Dream Cushion Foundation

Dream Cushion_Model_Trends

Fresh Faced Finish

A fresh-faced, naturally luminous complexion is the new look of perfection. Explore now
Trends

TREND ALERT: JEWEL TONED EYES

Eyestudio® ColorTattoo® Metal 24HR Cream Gel Eye Shadow

Accentuate your eyes with chromatic colour and illuminating jewel tones. Our Crème Color Tattoo eyeshadow range and Master drama nudes liners are the key to achieving that shimmering festival inspired look you've been eyeing off since Coachella! Click through for eyes that cut through the crowd.
Shop the Color Tattoo Range

Tips & Tutorials

WOW WITH FULL BROWS

Find out how to get full, bold and fierce brows in under a minute.
Shop Brow Define & Fill Duo

BLUSHED NUDES

Summer Love

Dare to bare it all in soft pinks and rose gold tones. Inspired by the boudoir, but meant to be worn where all eyes can see. Are you blushing yet? Discover the Trend
  • Get the look

    CONCEALER CONTOUR

    Conceal your way to a sculpted face! This all cream approach is perfect for achieving a radiant finish as the concealer base ensures a contour that won't budge all day.

  • Tutorial

    Be Strategic

    Strategically apply a darker shade to hollows of the cheeks and outer nose and a lighter shade to the undereyes and bridge of the nose.

  • Tutorial

    Blend!

    Blend blend blend and you are ready to set and forget with the Master Concealer range in array of carefully curated shades.

    Shop the Master Concealer range
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Inspiration

MAKE IT HAPPEN

Maybelline New York® is for the girls who Make IT Happen. For the girl who looks in the mirror and sees the power of possibility, and the value of her dreams. The girl who put on her strong face, and doesn't take no for an answer!
  • Trend Alert

    How to: ROSE HUED FLUSHED CHEEKS

    We're having a serious blush crush moment! Embrace the flushed look as blush and highlighter creeps higher up cheeks this season.

  • Tutorial

    Highlighting how-to

    Typically applied on the apple of the cheek, now sweep blush and highlight in a c shape up around the brow bone and down around the high points of the cheek.

  • Tutorial

    The Transformation

    With the Master contour pallette an everyday rosey hued glow is made easy, click through to release your most radiant self.

    Shop the Master Contour Range
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