Virtual Beauty Studio

Our virtual makeup tools are here to help you discover inspiring looks and try game changing products. From mastering your brows to finding your perfect foundation shade, our virtual beauty studio will give you the edge when choosing your next go-to product.

Virtual Try On

Ready to makeup your mind? Virtual Try-On is the makeup tool that gives you the ability to try on multiple products, shades and looks all in one place

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Foundation Finder

Say goodbye to foundation guesswork! Our Foundation Finder uses advanced AI to analyze your skin tone and recommend your perfect shade.

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Tips & Trends

Makeup Decoded is makeup made easy. Master the look you want instantly, with simple how to’s on the latest trends, all the product hacks you need and your most-asked questions answered.

Makeup Decoded

Eye

Face

Lips

Looks & Occasions

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makeup make change

We make makeup. We’re also committed to making change to help create a better world. Learn about our global initiatives and discover how we can drive real change together. Our 2022 brand impact report is available. Please read it here.

Brave Together

A global initiative to support everyone experiencing anxiety and depression.

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UNDER THE AVATAR

An initiative striving to create a safe and more inclusive online gaming world.

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