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New
Full 'N Soft Waterproof Mascara Very Black
Say hello to full, thick, silky-soft lashes and goodbye to that brittle feeling. Helps to prevent lash loss.
* Unavailable for Try-On
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Why you'll love it
What it is
Full 'N Soft Waterproof Mascara. This advanced thickening formula nourishes with Vitamin E to create softer and fuller looking lashes.Benefits
Nourished with Vitamin E, this advanced thickening formula creates full and healthy-looking lashes that are silky-soft. The Quick Dissolve System allows for quick and easy mascara removal to help prevent lash loss.How to use/apply
Step 1. Sweep the brush from root to tip of lashes.Step 2. Do not let mascara dry in between coats.
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Sleek, defined, and on point. Master the most precise eye looks with our always-sharp gel liner.
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Rated 4 out of
5
by
Christine A. from
Seriously one of the best mascaras ever! I've purchased so many tubes of it I've lost count. I have short, non-existent lashes and this mascara gives them the perfect volume, length and separation. Really magnifies each and every lash. Zero smudging and flaking either! Highly recommend it. The brush is just a standard bristle brush, the formula is slightly drier than the non-waterproof version, but it definitely lasts longer (and is harder to take off at night). Maybelline's Soft & Full mascaras don't make your lashes feel clumpy either. Just soft and voluminous!
Date published: 2018-05-01
Rated 4 out of
5
by
BeeA from
This used to be my go-to mascara years ago. I found it to be an excellent mascara to achieve natural-looking full lashes. It didn't clump, it separated lashes nicely, and felt weightless. True to its name, my lashes always felt soft instead of crunchy or obviously covered in product. Not one for a dramatic look, but rather to give my lashes a subtle definition for work or school. I found the traditional brush easy to control even when coating my bottom lashes. However, it always smudged onto my lids and under my eyes, which is annoying for a waterproof mascara.
Date published: 2018-05-03
Rated 2 out of
5
by
Caketinfairy from
Has the formula changed?
I used to use this in brown and it was GORGEOUS. People always complimented my eyelashes. I looked like a doll. It's been over 10 years I've been using this mascara and it seems like the formula has changed. The mascara I have now in black crumbs off and the tips of my lashes are always left bare. I'm so disappointed in the huge change. Maybe I've been getting bad batches but it seems worldwide. So sad to lose my favourite waterproof mascara!
Date published: 2021-01-11
Rated 5 out of
5
by
Kerry-anne Ford from
My favourite Waterproof mascara. I have been using for years & years. I live in fear that it may discontinued.
Date published: 2017-02-04
Rated 5 out of
5
by
Tal Ashkenazy from
My HG mascara for all times! So amazing I don't even know how to describe how beautiful this product is! I was out looking for a good mascara in the market to hold my lushes curled as my lushes are thin,short and won't hold a curl, ever until I met this one. I used to curl my lushes(with my fave Shu Umera eyelash curler) and put normal mascara on them but after two minutes my lushes went back to being thin,straight and no memory of the curled lushes or the mascara. And 4 months ago I finally discovered why, the high concentration of water in normal mascaras weigh down your lushes and make them straight again. Its like you straightened your hair and then washed it so it became curly again, make sense right? So anyway after the long background story I finally found my all time favourite waterproof mascara. The wand is amazing, not the annoying silicony type its the original kind of wand. Cover each and each lash, separates them, make them longer and gives them that 'INSTAGRAM GLAM' look of full,soft and wispy lushes. It gives you defined but yet natural looking lushes, so dramatic bold lushes gals this mascara might won't be for you. I already on my third tube of this stuff, its so easy to remove with any oil based makeup remover and the best thing? It holds your curl for 24/7! LOVE !
Date published: 2016-06-25
Rated 5 out of
5
by
Nina from
Only mascara that works
I’ve had this mascara for as long as I can remember and I absolutely love it! I have tried other mascaras from the chemists and high end and nothing has lifted my eyelashes and kept the volume and length like this mascara absolutely obsessed with it. The only thing I wish they had was a brown mascara with his exact formula!
Date published: 2020-06-26
Rated 1 out of
5
by
Wamboin from
Smudge, smudge, smudge
I was hoping this would be an alternative to maybelline’s define a lash waterproof, I have been using for years and now can’t find on any shelf- discontinued? Why? I have tried others and yep will end up in the bin like the others- should have just put the money in the bin and saved on petrol!
Date published: 2018-03-04
Rated 5 out of
5
by
jxssgurl from
lives up to its claims
i have tried many maybelline and drugstore mascaras and as an asian with straight short lashes, i found the full n soft the best mascara overall. it doesn't make your lashes feel crunchy and hard while making it easier to remove, considering it is waterproof
Date published: 2021-02-03