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Finally, flawless skin can be yours! With Maybelline's foundation formulas in sheer, medium, and full coverage, you can control your coverage for your desired complexion. Our range of foundation makeup has formulas to suit various skin types including dry, combination, normal or oily skin – as well as foundation shades for every skin tone. Use our foundation tips to help you choose from liquid, powder or cream textures that help give you the flawless base you seek – whether you are looking for foundation makeup to minimise pores, control shine, boost hydration and more. Enjoy an even complexion with long wear, hydrating, dewy and matte foundation makeup to help you create a perfect canvas from breakfast to bedtime. Foundation shade matching is a breeze with Maybelline. Simply head to Maybelline’s virtual beauty studio and try on our many foundation shades from home with the help of our virtual try-on tool.

So, you've found your favourite formula and the shade that best complements your skin tone – now what? Crafting an impeccable foundation base that also offers longevity is easier said than done, especially if you're dealing with an oily t-zone, dry patches, blemishes, discolouration or more! Explore some of our favourite foundation tutorials, including how to get the matte foundation look and finding the best foundation for dry skin. Follow our foundation guides to help you achieve that smooth, enviable makeup base to take you from day to night.

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  • The key to creating a flawless base with your foundation is to start by ensuring your skin is well-moisturised. Next, apply a primer to your entire face. This will help to ‘fill in’ pores and create a smooth, even canvas to improve ease of application.

    Foundation can look cakey if you apply too much too quickly. So, we suggest starting with less and building up to help you control the finish. For instance, if using liquid foundation, apply 1 pump to the outside of your hand instead of applying directly to your face, then use you hand like an artist would use a paint brush and palette. Again, this will give you control when building your base and avoid caking.

    If you do want to apply a second layer of foundation, allow the first layer to dry before applying a second. For those who experience dry skin that is prone to flaky patches, you may want to refresh your makeup with a setting spray later in the day.

    Much like you would use a primer to help your foundation go on smoothly, a primer can also help extend the wear of your foundation, giving your makeup something to grip onto. You may also want to use a pressed powder or loose setting powder to mattify shine and oil. Finish off your foundation with a setting spray to lock everything in place and enhance your makeup wear.