EYES

It's all in the eyes and the possibilities are endless. Demure daytime looks. Deep drama night moves. Subtle lines and definition, smoky vibes, classic tones or a shot of color. Eyeshadow, eyeliner and mascara collections designed to transform your look in the blink of an eye.

HOTTEST PRODUCTS

Lash Sensational® Luscious Mascara
Blackest Black
Blackest Black
Lash Sensational® Luscious Mascara
Lash Sensational® Luscious Mascara. Volumising formula is infused with precious oils for softer, denser lashes.
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Eyestudio® Brow Satin Define + Fill Duo
Medium Brown
Medium Brown
Eyestudio® Brow Satin Define + Fill Duo
Eyestudio® Brow Satin Define + Fill Duo. Achieve naturally fuller brows in just two easy steps: define with eyebrow wax pencil and fill with filling powder to finish.
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The Blushed Nudes®  Eye Shadow Palette
Eye Shadow Palette
Eye Shadow Palette
The Blushed Nudes® Eye Shadow Palette
The Blushed Nudes® Eye Shadow Palette features 12 expertly curated shades for custom eye makeup looks.
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Eyestudio® Master Precise® Liquid Liner
Black
Black
Eyestudio® Master Precise® Liquid Liner
Eyestudio® Master Precise® Liquid Liner. Long-wearing, water and smudge-proof eye liner delivers precise definition in just one stroke.
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How to
Make It Happen

TUTORIAL

Get The Perfect Blushed Nudes Look

Discover the perfect look for Spring and dare to make them blush with the Blushed Nudes Look by Maybelline New York!
TUTORIAL

Get dramatic curves with NEW Falsies Push Up Drama

Maybelline® Makeup Director, Nigel Stanislaus, explains how to get dramatic curves with our NEW Falsies Push Up Drama Mascara and Master Precise Curvy Liner by Maybelline New York®.
TUTORIAL

Perfect Brows

Whether they’re sparse, gappy, or unruly, add the wow factor to your brows with the perfect brow tool for you.
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