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EYES
It's all in the eyes and the possibilities are endless. Demure daytime looks. Deep drama night moves. Subtle lines and definition, smoky vibes, classic tones or a shot of color. Eyeshadow, eyeliner and mascara collections designed to transform your look in the blink of an eye.
HOTTEST PRODUCTS
Medium Brown
Eyestudio® Brow Satin Define + Fill Duo
Eyestudio® Brow Satin Define + Fill Duo. Achieve naturally fuller brows in just two easy steps: define with eyebrow wax pencil and fill with filling powder to finish.
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Black
Eyestudio® Master Precise® Liquid Liner
Eyestudio® Master Precise® Liquid Liner. Long-wearing, water and smudge-proof eye liner delivers precise definition in just one stroke.
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Blackest Black
Colossal® Big Shot Mascara
Maybelline® Colossal Big Shot Mascara with wavy bristle brush creates a shot of volume from root to tip in 1 coat for the biggest, baddest lashes.
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The Burgundy Bar Eyeshadow Palette
The Burgundy Eye Shadow Palette features 12 expertly curated shades for custom eye makeup looks.
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Get the Latest
COLOSSAL® BIG SHOT BADDEST BLACK MASCARA
COLOSSAL BIG SHOT BADDEST BLACK MASCARA
Big shot volume in just one coat and blacker than black pigments! The Colossal Big Shot takes it one step further to give you voluminous jet black lashes.
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How to
Make It Happen
TUTORIAL
Get The Perfect Blushed Nudes Look
Discover the perfect look for Spring and dare to make them blush with the Blushed Nudes Look by Maybelline New York!
TUTORIAL
Get dramatic curves with NEW Falsies Push Up Drama
Maybelline® Makeup Director, Nigel Stanislaus, explains how to get dramatic curves with our NEW Falsies Push Up Drama Mascara and Master Precise Curvy Liner by Maybelline New York®.
TUTORIAL
Perfect Brows
Whether they’re sparse, gappy, or unruly, add the wow factor to your brows with the perfect brow tool for you.
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The Burgundy Bar Eyeshadow PaletteThe Burgundy Eye Shadow Palette features 12 expertly curated shades for custom eye makeup looks.Shop Now
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BlackHyperglossy Liquid LinerHyper Glossy Liquid Liner has a vinyl film formula for a glossy, smudge-proof line.Shop Now