It's all in the eyes and the possibilities are endless. Demure daytime looks. Deep drama night moves. Subtle lines and definition, smoky vibes, classic tones or a shot of color. Eyeshadow, eyeliner and mascara collections designed to transform your look in the blink of an eye.
YOUR MOST NATURAL LOOKING BROWS
Brow Ultra Slim Defining Eyebrow Pencil's micro 1.5 mm tip draws on precise, hair-like strokes in two easy steps for your most natural brow definition.
Mascara’s perfect pairing: a boosting eyelash serum for fuller, thicker looking lashes in just 4 weeks.* Combined with Maybelline’s Lash Sensational Mascara, eyelashes will reach their fullest potential!