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Maybelline
maybelline-mascara-greatlashcurve-texture

mascara

Natural looks or full-on drama, Maybelline is simply the best mascara. Curling, lengthening, thickening, and volumising formulas give you the tools to put on the perfect lash from full fan effects to pushed up scene stealers.

THE FALSIES MASCARA FALSE LASH GLAM

NEVER FAKE, ALWAYS FALSIES!

Brush on an instant false lash effect. Stunning corner to corner volume with no gaps! The Falsies, an instant false lash look... no fake lashes required!

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BEST SELLERS

Blackest Black
Colossal® Big Shot Mascara
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Very Black
Great Lash® Waterproof Mascara
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Blackest Black
Lash Sensational® Mascara
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Baddest Black
Colossal® Big Shot Mascara - Baddest Black
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SMUDGE-RESISTANT MASCARA

Puma x Maybelline Smudge-Resistant Mascara

Whether you're running a 10k or hitting the streets of NYC, experience the high-performance Puma X Maybelline mascara that really goes the distance.
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Guide

Our Mascara Technology

Why it's right for you - Curling

Call in the curves. Enhance, curl, and add beautiful shape to your lashes.

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Why it's right for you - Volumising

Makes those skimpy lashes go BOOM. This formula thickens and fortifies from root to tip.

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Why it's right for you - Plumping

Bigger is better. Get lashes that will loom extra large day and night.

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Why it's right for you - Lengthening

Short, stubby lashes go to finishing school. This formula draws them out and adds definition.

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Why it's right for you - Fanning

Our unique fanning brush and new liquid formula with black pearl captures and volumizes lashes from root to tip.

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ULTIMATE EYELASH DUO
GET FULLER LOOKING LASHES

CONDITION & BUILD

Mascara’s perfect pairing: a boosting eyelash serum for fuller, thicker looking lashes in just 4 weeks. Combined with Maybelline’s Lash Sensational Mascara, eyelashes will reach their fullest potential!
Lash Sensational® Mascara
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Lash Sensational Serum
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